Paul Hastings (Instinctif)
A pitch campaign idea based on presenting to a solicitors firm that implicit bias is rife in the work place. The campaign title packed a punch with the fact that ‘It takes 7 seconds to make your mind up about someone and 6 months to un-make it’. A bold statement of revelaing/ripping the layers of an unidentified person, who could be a key player within the business, was the idea behind this.
Examples of OOH advertising across Netflix, The Body Shop, and nez. More examples available on request.
Print and digital material for a Barclaycard. With their expertise in innovative payment technology, this pitch was to highlight festival goers’ experience of being in the moment. People attending festivals will benefit from contactless technology and seamless payment integration though mobile apps and hot spots to ‘be’ in the moment.
28th October 2019